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Mobile Marketing 

Mobile marketing is a new strategy for Digital Marketing. As we all Know digital marketing is #No1 way to take your business online and connect with your potential customer easily. 

This Marketing technology has made a huge change to the business value over the past decade. Digital Marketing took the online market to the peak. 

And now the mobile has become an essential part of our lives, many researches say that 81% of total majoritity are using smartphones and this regular use of smartphones in daily life brings forward a development of this Mobile Marketing technique.

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what is Mobile Marketing

It's Importance

Types of Mobile Marketing

Let’s dive deeper into “what is Mobile Marketing?”

Mobile marketing is a way to reach potential audiences through ads on smartphones, tablets, and other mobile devices. Mobile is the biggest platform nowadays where people engage with your brands through websites, email, sms, social media, apps etc. 

All the things which are done on desktop, now can be done on mobile small screens.

Effective mobile advertising strategy can take your product or services to target audience with great success.

Importance Of Mobile Marketing!

For business, the most important thing is to Reach potential customers and to make people Purchase your products or services.

 Reach- 

Reach is the number of people who see your ads at least once.  And as we discussed above 81% of peoples are using smartphones and this can be a big advantage for mobile marketers.

Through mobile marketing, you can reach more people in less time as people consistently use a mobile device. Therefore there are more chances to reach more people.

E-shopping- 

E-Shopping is trending nowadays. People prefer shopping from physical stores and personalized attractive ads can attract more customers to buy your products or services.

Types of Mobile Marketing

  • Mobile app marketing
  • In-game advertisements
  • Quick-response barcode
  • Mobile banner ads 
  • Proximity or Bluetooth marketing 
  • Voice marketing
  • SMS 

There are different types of mobile marketing techniques for your business. The type that works best for your business depends on your industry, target audience, and budget.

Mobile app marketing – Mobile apps marketing allows you to show ads on various mobile applications.

In-game advertisements – This marketing technique allows you to pop up an ad between running games.

Quick-response barcode – QR code scanners redirects your users to websites after scanning barcodes.

Mobile banner ads – These ads are the same as the desktop search ads only the size is small to fit the mobile screen.

Proximity or Bluetooth marketing – This Marketing techniques allow you to show the location-based ads.

Voice marketing – Voice marketing allows you to reach audiences who are using voice devices.

SMS – This is the most common marketing technique where you can send small informative details about your business through SMS.

To know more in detail about all this type of mobile marketing, join us now. And read this in the next blogs with us.